Your dentist business
Example post
Gentle care, plain English treatment plans and no surprise bills. New patients in Melbourne welcome this week.
Free tool · Social post ideas
Social media post ideas for dentists.
Ten Instagram and Facebook post ideas that build trust and bring in enquiries, then a free 4-week plan with a post for every weekday.
- 01
What happens at a check-up
A friendly step-by-step for nervous patients, from the chair to the clean.
- 02
Brushing technique in 30 seconds
General education on angle, time and pressure, demonstrated by your team.
- 03
Meet the team
A photo and a few words for each dentist and hygienist.
- 04
Kids' first visit
How to prepare young children, and what you do to make it easy.
- 05
Snacks and your teeth
General information on sugar, acid and timing, in plain English.
- 06
A tour of the practice
The waiting room, the chairs and the gear, so the first visit feels familiar.
- 07
Sports mouthguards
Why custom guards matter for school and weekend sport.
- 08
Fees and health funds
How claiming works at your practice, in general terms.
- 09
Myth vs fact
Bust one common myth, like whether whitening damages teeth, with general information.
- 10
Question of the week
Answer one general question patients ask, without giving individual advice.
Everything we publish follows AHPRA's advertising guidelines: no testimonials about clinical care, no promises of outcomes, no offers that push unnecessary treatment, and clinical claims you can back up.
What finished posts look like.
Your dentist business
Example post
Six months goes fast. Book a check-up and clean at our Melbourne clinic and catch small things before they become big ones.
Your dentist business
Example post
Professional whitening that is kind to your teeth, done in the chair at our Melbourne clinic. Ask us what suits you.
Your 4-week posting plan.
A post for every weekday: your industry's best topics on Monday, Wednesday and Friday, trust-builders in between.
Week 1
- MondayWhat happens at a check-upA friendly step-by-step for nervous patients, from the chair to the clean.
- TuesdayBehind the scenesTen seconds of a normal working day. Real beats polished.
- WednesdayBrushing technique in 30 secondsGeneral education on angle, time and pressure, demonstrated by your team.
- ThursdayYour origin storyWhy you started the business, in three sentences.
- FridayMeet the teamA photo and a few words for each dentist and hygienist.
Rather not post it yourself?
The Content Engine writes, designs and posts every weekday in your voice. $79 a month, no lock-in.
Guides for your marketing
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Posting questions from dentists.
Consistency beats volume. A post every weekday is a strong rhythm for a local business; three good posts a week beats seven rushed ones. Pick a pace you can keep for months.
Both, for most local businesses. Facebook still reaches locals and older customers; Instagram suits visual work. The same post usually works on both with small tweaks.
No. Clear phone photos of your real work, team and premises perform better than stock images. Natural light and a steady hand go a long way.
Yes. Our Content Engine writes, designs and posts every weekday in your voice for $79 a month, no lock-in.