Your physio business
Example post
Personalised physio to help you recover, get stronger and stay active. Book a session at our Melbourne clinic this week.
Free tool · Social post ideas
Social media post ideas for physios.
Ten Instagram and Facebook post ideas that build trust and bring in enquiries, then a free 4-week plan with a post for every weekday.
- 01
Desk set-up check
Screen height, chair and feet, explained as general education.
- 02
Three stretches for tight hips
Simple general exercises with a reminder to get assessed if it hurts.
- 03
What happens at your first appointment
Assessment, plan and what to wear, so new patients feel ready.
- 04
Return to sport
Why easing back in matters, as general information for weekend athletes.
- 05
Meet the physio
Each practitioner's background and the conditions they focus on.
- 06
Myth vs fact: back pain
One common myth about rest and movement, answered generally.
- 07
Clinic tour
The gym space, the treatment rooms and the equipment.
- 08
Posture for tradies
Lifting and kneeling tips for people on the tools all day.
- 09
Running shoe tips
General guidance on fit and when to replace them.
- 10
Question of the week
Answer one general question, like heat or ice, without individual advice.
Content follows AHPRA's advertising guidelines: general education only, no testimonials about clinical care, and no claims about outcomes you can't back up.
What finished posts look like.
Your physio business
Example post
Most lower back pain responds well to the right treatment and exercises. Same-week appointments in Melbourne.
Your physio business
Example post
From sports injuries to post-surgery rehab, we build a plan around your goals. Schedule an assessment in Melbourne.
Your 4-week posting plan.
A post for every weekday: your industry's best topics on Monday, Wednesday and Friday, trust-builders in between.
Week 1
- MondayDesk set-up checkScreen height, chair and feet, explained as general education.
- TuesdayBehind the scenesTen seconds of a normal working day. Real beats polished.
- WednesdayThree stretches for tight hipsSimple general exercises with a reminder to get assessed if it hurts.
- ThursdayYour origin storyWhy you started the business, in three sentences.
- FridayWhat happens at your first appointmentAssessment, plan and what to wear, so new patients feel ready.
Rather not post it yourself?
The Content Engine writes, designs and posts every weekday in your voice. $79 a month, no lock-in.
Guides for your marketing
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Posting questions from physios.
Consistency beats volume. A post every weekday is a strong rhythm for a local business; three good posts a week beats seven rushed ones. Pick a pace you can keep for months.
Both, for most local businesses. Facebook still reaches locals and older customers; Instagram suits visual work. The same post usually works on both with small tweaks.
No. Clear phone photos of your real work, team and premises perform better than stock images. Natural light and a steady hand go a long way.
Yes. Our Content Engine writes, designs and posts every weekday in your voice for $79 a month, no lock-in.