Your plumber business
Example post
Put the chemical cleaner down. We find the blockage with a camera and clear it properly, anywhere in Melbourne. Book online in 30 seconds.
Free tool · Social post ideas
Social media post ideas for plumbers.
Ten Instagram and Facebook post ideas that build trust and bring in enquiries, then a free 4-week plan with a post for every weekday.
- 01
The 30-second drain check
Show how to spot a slow drain before it blocks, and when to stop trying and call you.
- 02
What's really in a blocked drain
A photo of what you pulled out this week. Gross gets shares, and wipes are the usual culprit.
- 03
Hot water: repair or replace?
A simple rule of thumb for owners, plus the signs a system is near the end.
- 04
Where your stopcock is
Show people how to find and turn off their water main. It saves them thousands in a burst.
- 05
Behind the van doors
A tidy van tour: the camera, the jetter, the parts you carry so most jobs finish first visit.
- 06
Leaking tap, real cost
How much water a dripping tap wastes, in plain numbers, and the five-minute fix.
- 07
Before and after: the bathroom job
One finished job, start to end, with what you did and how long it took.
- 08
Winter pipe tips
What to do when it gets cold: lagging, outdoor taps and hot water settings.
- 09
Meet the plumber
Who's coming to their house: a photo, how long you've been at it, and the suburbs you cover.
- 10
Question of the week
Answer one real customer question, like whether drain cleaner is safe for old pipes.
Your licence number goes on your site and posts wherever your state requires it, and we never promise prices or call-out times you haven't set.
What finished posts look like.
Your plumber business
Example post
A dripping tap can waste thousands of litres a year and quietly rot the cabinet under it. Five minutes of our time in Melbourne and it is sorted.
Your plumber business
Example post
Cold showers are not a lifestyle choice. We get hot water back on across Melbourne, usually the same day. Message us before 10am.
Your 4-week posting plan.
A post for every weekday: your industry's best topics on Monday, Wednesday and Friday, trust-builders in between.
Week 1
- MondayThe 30-second drain checkShow how to spot a slow drain before it blocks, and when to stop trying and call you.
- TuesdayBehind the scenesTen seconds of a normal working day. Real beats polished.
- WednesdayWhat's really in a blocked drainA photo of what you pulled out this week. Gross gets shares, and wipes are the usual culprit.
- ThursdayYour origin storyWhy you started the business, in three sentences.
- FridayHot water: repair or replace?A simple rule of thumb for owners, plus the signs a system is near the end.
Rather not post it yourself?
The Content Engine writes, designs and posts every weekday in your voice. $79 a month, no lock-in.
Guides for your marketing
All guides
Posting questions from plumbers.
Consistency beats volume. A post every weekday is a strong rhythm for a local business; three good posts a week beats seven rushed ones. Pick a pace you can keep for months.
Both, for most local businesses. Facebook still reaches locals and older customers; Instagram suits visual work. The same post usually works on both with small tweaks.
No. Clear phone photos of your real work, team and premises perform better than stock images. Natural light and a steady hand go a long way.
Yes. Our Content Engine writes, designs and posts every weekday in your voice for $79 a month, no lock-in.